We worked with LOVE creative to produce the Simply Be AW 2015 TV commercial.
The challenge here was to re-purpose footage from the SS campaign. We went back to the raw files to achieve this using a mixture of colour grading, matte painting and compositing. Finally we added a pass of in camera / natural light leaks and flares to give the film a festive feel.
We edited multiple versions and cutdowns for use across TV, online and pre-roll.
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Client: Simply Be / JD Williams
Agency: LOVE Creative
DOP: James Henry
Producer: Beautiful Productions
Compositing, VFX: Process
Tagged with: compositing
STILLS
